BRAND PROMOTION: THE EFFECTS OF CELEBRITY ENDORSEMENT AND BRAND IMAGE ON CONSUMER BUYING DECISION


Quality Evaluation of Ethambutol Hydrochloride Tablet Batches Available in Governmental Health Facilities of Jimma Town, Southwest Ethiopia

Background.The availability of poor-quality drugs on the drug market might favor the ineffectiveness of the drug and/antimicrobial resistance.Aim.To evaluate the quality of similar batches of ethambutol hydrochloride tablets available in different governmental health facilities of Jimma town, southwest Ethiopia.Methods.The World Health Organization

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Cellular and metabolic characteristics of pre-leukemic hematopoietic progenitors with GATA2 haploinsufficiency

Mono-allelic germline disruptions of the transcription factor GATA2 result in a propensity for developing myelodysplastic syndrome (MDS) and acute myeloid leukemia (AML), affecting more than 85% of carriers.How a partial loss of GATA2 functionality enables leukemic transformation years later is unclear.This question has remained unsolved mainly due

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